29 mars 2012

Whole Foods - Whole People - Whole Planet

Whole Foods Market started their first store in 1980 in Texas. Today, there are 310 stores in North America and the U.K and WFM are the world leading retailer when it comes to natural and organic food.

Apart from the actual stores they also contribute in spreading the message of a sustainable future. Among other things, they work together with farmers to get meat free from antibiotics and to reduce the use of pesticides in the fields.
WFM take great pride in not only caring for the animals and the planet but also to educate their customers in ways to reduce their impact on the environment. That includes discussions about animal cruelty, sustainable agriculture and why we should use environmentally-friendly cleaning materials etc. There is an extensive program designed to educate children, teachers and parents about healthy eating and to give children access to nutritious food.

They have also started a foundation, Whole Planet, that deals with micro-lending operations and sponsoring af neighborhood events to support organic farmers and expand the market for organic produce.



Whole Foods Market's vision is a sustainable and holistic future where we all work together with an in-depth knowledge of the environment and that we all are connected to each other. A future where everybody accepts resonsibility.

They see this vision as something that's going to seep through every company, organisation and individual and they lead by example through sustainable and ethical business practices.

It's a grand vision, and one for all of us to believe in to make it happen.

Read more; Wholefoodsmarket

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