3 juni 2012

Dandelion is spelled with three E:s

Dandelion Sportswear is a Swedish company based in Stockholm. The three E:s stands for Ecologic, Ethic and Esthetic and is the foundation of the entire company.

Dandelion encourage their customers to consume less and recycle more and they adjust their collections according to this principle. The clothes are beautiful and functional and once they are worn out you can return it to them for recycling.

All clothes are 100% organic and they make sure that everybody in the supply chain gets a decent pay for their work and that no producers use child labour. No toxic dyes are being used which not only is beneficial to the environment but for the employees as well. The design and function is not compromised with and comfort is the main goal.

Nicole, the designer and founder, has a genuine design background from some of the most prestigous schools in the industry. She is also the founder of Strömmingsloppet (The Herring race). It's carried out each year in the city of Vaxholm in the archipelago outside Stocholm. The race has recieved the eco-label Håll Sverige Rent (Keep Sweden Clean)and 100SEK of each participants fee is donated to WaterAid.




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